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Trendology: Building an Advantage through Data-Driven Real-Time Marketing PDF




by C. Kerns : Trendology: Building an Advantage through Data-Driven Real-Time Marketing

ISBN : #1137479558 | Date : 2014-11-11

Description :

PDF-bb99f | *Selected by Amazon’s Editorial Team as a Best Business Book of the Month*Recognized as a medalist for Marketing/PR, Axiom Best Business Book AwardsShould an airline be talking about the royal baby? What’s a candy bar doing Tweeting about a soccer match? Since when does laundry detergent weigh in on TV shows? Those conversations seem crazy, right? They’re strange, they’re different… and they are… Trendology: Building an Advantage through Data-Driven Real-Time Marketing


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[Pub.11TyQ] Trendology: Building an Advantage through Data-Driven Real-Time Marketing PDF | by C. Kerns


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Effective Strategy Implementation Conceptualizing Capabilities PDF C6768eb9a

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Effective Strategy Implementation: Conceptualizing Firms’ Strategy Implementation Capabilities and Assessing Their Impact on Firm Performance (Schriften zum europäischen Management) PDF




by Adele J. Huber : Effective Strategy Implementation: Conceptualizing Firms’ Strategy Implementation Capabilities and Assessing Their Impact on Firm Performance (Schriften zum europäischen Management)

ISBN : #3834927686 | Date : 2011-07-29

Description :

PDF-82796 | the strategies’ performance outcomes. Drawing on organizational learning theory, she identifies the organizational abilities and processes that constitute a firm’s Strategy Implementation Capability construct and shows empirically that the concept is very valuable in explaining how innovative strategies translate into a firm’s performance…. Effective Strategy Implementation: Conceptualizing Firms’ Strategy Implementation Capabilities and Assessing Their Impact on Firm Performance (Schriften zum europäischen Management)


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[Pub.87Ien] Effective Strategy Implementation: Conceptualizing Firms’ Strategy Implementation Capabilities and Assessing Their Impact on Firm Performance (Schriften zum europäischen Management) PDF | by Adele J. Huber


Effective Strategy Implementation: Conceptualizing Firms’ Strategy Implementation Capabilities and Assessing Their Impact on Firm Performance (Schriften zum europäischen Management) by by Adele J. Huber

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Service Speed Technology Around Service PDF F583aee46

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e-Service : Speed, Technology and Price Built Around Service PDF




by John Tschohl : e-Service : Speed, Technology and Price Built Around Service

ISBN : #0963626868 | Date : 2001-05-20

Description :

PDF-702b8 | Loaded with facts, predictions, anecdotes, and role models, e-Service is a must-read for anyone in business. Whether you are currently selling products or services via the internet, or planning to institute a cyberspace operation, this is one book you don’t want to miss. Tschohl draws on his extensive experience and expertise in customer service in sharing a wealth of information that will keep yo… e-Service : Speed, Technology and Price Built Around Service


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[Pub.59WRS] e-Service : Speed, Technology and Price Built Around Service PDF | by John Tschohl


e-Service : Speed, Technology and Price Built Around Service by by John Tschohl

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Net Results 2 Critical Studies Marketing PDF A1ce1c881

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Net Results.2: Critical Case Studies for Web Marketing (v. 2) PDF




by Leland Harden : Net Results.2: Critical Case Studies for Web Marketing (v. 2)

ISBN : #0735710244 | Date : 2000-11-21

Description :

PDF-93b6a | For courses in Electronic Commerce, Website Management, and Marketing on the Internet. With the dot-com revolution, an entire new breed of book-the technology/commerce title emerges as the pioneer’s guide. Discounting the initial-sales spike for this title, demand for Net Results has been growing, particularly over the last 14 months (coinciding with the increased attention paid to e-commerce). N… Net Results.2: Critical Case Studies for Web Marketing (v. 2)


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[Pub.98ITi] Net Results.2: Critical Case Studies for Web Marketing (v. 2) PDF | by Leland Harden


Net Results.2: Critical Case Studies for Web Marketing (v. 2) by by Leland Harden

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Technologies Services International September Proceedings PDF 28eb56fba

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Technologies for E-Services: Second International Workshop, TES 2001, Rome, Italy, September 14-15, 2001. Proceedings (Lecture Notes in Computer Science) PDF




: Technologies for E-Services: Second International Workshop, TES 2001, Rome, Italy, September 14-15, 2001. Proceedings (Lecture Notes in Computer Science)

ISBN : #3540425659 | Date : 2001-10-16

Description :

PDF-22690 | Welcome to Free Convection Film Flows and Heat Transfer! Free convection ?lm ?ows occur in many industrial processes. However, engineers still have to deal with many unresolved problems. This book systematically summarizes my recent research results that have been referred to and cited by many other researchersinthis?eld.Thepurposeofthisbookistoprovideapracticalguide to university students, gradua… Technologies for E-Services: Second International Workshop, TES 2001, Rome, Italy, September 14-15, 2001. Proceedings (Lecture Notes in Computer Science)


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Social Media Law Business Practical PDF 811bfee09

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Social Media Law for Business: A Practical Guide for Using Facebook, Twitter, Google +, and Blogs Without Stepping on Legal Land Mines (Business Books) PDF




by Glen Gilmore : Social Media Law for Business: A Practical Guide for Using Facebook, Twitter, Google +, and Blogs Without Stepping on Legal Land Mines (Business Books)

ISBN : #0071799605 | Date : 2014-12-10

Description :

PDF-42e3c | How to Avoid Legal Pitfalls on Social Media Social media is where your customers are–so it’s where your business has to be. Unfortunately, this space is packed with land mines that can obliterate your hard-earned success in the time it takes to click a mouse. Written in easy-to-understand, accessible language, Social Media Law for Business reveals your legal rights and responsibilities in the fa… Social Media Law for Business: A Practical Guide for Using Facebook, Twitter, Google +, and Blogs Without Stepping on Legal Land Mines (Business Books)


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[Pub.86RNJ] Social Media Law for Business: A Practical Guide for Using Facebook, Twitter, Google +, and Blogs Without Stepping on Legal Land Mines (Business Books) PDF | by Glen Gilmore


Social Media Law for Business: A Practical Guide for Using Facebook, Twitter, Google +, and Blogs Without Stepping on Legal Land Mines (Business Books) by by Glen Gilmore

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Net Ready Amir Hartman PDF 58de663e7

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Net Ready PDF




by Amir Hartman : Net Ready

ISBN : #0071352422 | Date : 1999-11-26

Description :

PDF-c655e | It is hard to open a newspaper or listen to a news report without being innundated with information about Internet business. The opportunites are endless, but the realities are harsh. One of the most brutal is that few companies, regardless of size or reputation, have truly succeeded in e-commerce. A rare exception to this is CISCO Systems. This volume shows business managers how to exploit the po… Net Ready


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Net Ready by by Amir Hartman

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Wettbewerbsvorteile Durch Wissen Knowledge Management PDF 82c47426f

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Wettbewerbsvorteile durch Wissen: Knowledge Management, CRM und Change Management verbinden (German Edition) PDF




by Bernhard Mescheder : Wettbewerbsvorteile durch Wissen: Knowledge Management, CRM und Change Management verbinden (German Edition)

ISBN : #3642278957 | Date : 2012-06-07

Description :

PDF-a214c | Wachsende Komplexität prägt die Unternehmenswelt seit Jahren auf fast allen Ebenen. Die Autoren beschreiben einen praxiserprobten, ganzheitlichen Ansatz, um Komplexität in Unternehmen beherrschbar zu machen und Wettbewerbsvorteile zu generieren. Dafür verbinden sie Methoden aus Wissensmanagement, Kundenbeziehungsmanagement (CRM) und Change Management mithilfe von wissensbasierten Softwarelösu… Wettbewerbsvorteile durch Wissen: Knowledge Management, CRM und Change Management verbinden (German Edition)


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Wettbewerbsvorteile durch Wissen: Knowledge Management, CRM und Change Management verbinden (German Edition) by by Bernhard Mescheder

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Advances National Brand Private Marketing PDF 61320e3c1

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Advances in National Brand and Private Label Marketing: Fourth International Conference, 2017 (Springer Proceedings in Business and Economics) PDF




: Advances in National Brand and Private Label Marketing: Fourth International Conference, 2017 (Springer Proceedings in Business and Economics)

ISBN : #3319597000 | Date : 2017-07-21

Description :

PDF-25510 | This book presents the latest research on national brand and private label marketing – a collection of original, rigorous and highly relevant contributions  of the 2017 International Conference on National Brand & Private Label Marketing in Barcelona. It covers a wide range of topics from fields as varied as retailing, marketing, general business, psychology, economics and statistics. Further, t… Advances in National Brand and Private Label Marketing: Fourth International Conference, 2017 (Springer Proceedings in Business and Economics)


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Corporations Developing Discussion International Corporation PDF 141a00cdb

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Corporations’ Use of the Internet in Developing Countries (Discussion Paper (International Finance Corporation)) (Paperback) PDF




by John A. Daly : Corporations’ Use of the Internet in Developing Countries (Discussion Paper (International Finance Corporation)) (Paperback)

ISBN : #0821342568 | Date : 1998-07-20

Description :

PDF-68b32 | This study uses a survey technique to explore corporate Internet use in developing countries. The survey includes both manufacturing and financial companies and provides an interesting picture of how firms in the developing world are beginning to utilize this new technology in ways broadly similar to companies in more industrialized countries…. Corporations’ Use of the Internet in Developing Countries (Discussion Paper (International Finance Corporation)) (Paperback)


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[Pub.76EkT] Corporations’ Use of the Internet in Developing Countries (Discussion Paper (International Finance Corporation)) (Paperback) PDF | by John A. Daly


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